So you’ve created a content strategy for your clients. Great! In the same way search engines evolve constantly, so, too should your client’s content strategy. Especially today, when Google makes thousands of updates a year to its algorithm.
What are Google algorithms?
Algorithms are complex systems used to retrieve data from Google’s search index and deliver the best results for a query. Google uses a combination of ranking signals and algorithms to display relevant web pages on its search engine results pages (SERPs).
In 2018, Google reported 3,234 updates in one year alone—but only some were significant.
These significant or major Google updates affect page rankings, which is why understanding the search engine results page (SERP) is now more crucial than ever.
Learn how to evolve your client’s content strategy with ever-changing algorithms
Join our free webinar, as Idan Segal, Organic Growth Lead for Wix, reveals actionable insights that can help you evolve your client’s content strategy with ever-changing algorithms.
Discover how to measure results and improve your strategy. In addition, gain practical tips and techniques to maximize your client’s market share, brand awareness and ROI through organic growth.
What you’ll learn in this webinar:
Why “Intent” will still be your focus in 2020
How to use SERP hints to improve your client’s content marketing strategy
Whether featured snippets are worth it in a post deduplication world
Insider lessons the Wix SEO team has learned from years of global optimization across 19 languages
A new approach to your blog strategy and why less is more
How to support your SEO efforts with paid traffic
Wix.com’s SEO team is responsible for managing dozens of complex properties and ranking for over 1.3 million keywords.
This webinar has already aired on Search Engine Journal, you can watch the recording here.